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Nudge Donors Higher with New Widget on WinRed

Now available on WinRed, the Nudge Widget encourages donors to contribute the next highest amount, designed to increase the average gift amount for candidates and committees.

Widgets are visual-enhancing components that can be added to any page or upsell to drive urgency, demonstrate impact, and motivate supporters to give. On average, pages using widgets see a 7% increase in donor conversion rates.

The Nudge Widget is WinRed's newest addition to the platform.

How it works: 

When a donor selects an amount on your donation page, you can display a message asking them to select the next highest amount. The goal is to increase the total donation amount while the donor is actively giving to your campaign.

Screen Recording 2025-12-10 at 2.41.59 PM

Enhance your pages and upsells by adding any of our available widgets.

Ready to win with WinRed? Sign up here or join an upcoming webinar here.