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Video Pages One Year Later

A year ago, we launched a brand new page type on WinRed: Video Pages

These pages let donors watch a video and give to a campaign simultaneously, and they have been the perfect tool for live-streaming debates, rallies, announcements, and other events.


Over the last year, Video Pages were used to stream the Republican National Convention, Republican Primary debates and town halls for presidential candidates, and they continue to be used to engage with supporters during President Trump’s rallies, speeches and other media appearances. 

Here are four key stats showing how powerful these pages are:

1. 20% of donors on Video Pages were brand new to WinRed.

2. 61% of donors were brand new to the organization/candidate they donated to via Video Pages.

3. 74% of donors choose to cover the processing fee for their donation on Video Pages.

4. Donors spend an average of 3 Hours and 24 Minutes on these pages.


Using these pages should be a key part of your campaign’s digital strategy. Our team is here to help!


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